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Tag Archives: seo

Expert Tips for Handling Holiday eCommerce Traffic – Digital Rookies

The holiday season is already upon us, but it’s never too late to check your eCommerce website to make sure that it is ready for the crowds of online shoppers. We turned to our in-house experts for some quick and easy tips. Here are some ways you can equip your online business to handle the holiday traffic. And know that …

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Top 5 Investors Focused on Growth Investing – Digital Rookies

Selecting a capital partner can be one of the most significant and impactful decisions an entrepreneur makes. In most cases a growth investor will be an active voice in company decisions and, for better or for worse, can guide the direction of a business over the course of multiple years. Add to this the fact that the universe of growth …

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How to Increase E-commerce Upsells with E-mail Marketing – Digital Rookies

Most marketing is aimed at attracting new customers and leads to your business, but it’s easy to forget that your existing customers matter a lot, too – maybe even more. Studies show that existing customers are nearly twice as likely to convert as new leads when it comes to other products and services. BI Intelligence found that new customers had an …

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4 Strategies for Connecting With Schools on Social Media – Digital Rookies

December 14th, 2017 For young students, there’s no forbidden door more enthralling than the one labeled “Teacher’s Lounge—Staff Only.” What’s going on in there? Wild parties? The truth is much more mundane than the fabrications of a nine-year-old’s mind. They’re likely to find teachers doing the same thing in their downtime that most working adults do: perusing Facebook, Instagram, and …

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Effecting Change: Discovering the Technical Problem – Digital Rookies

Distilled’s Seattle office once engaged with an enterprise software company, who intended to merge their web properties onto a single domain. Leadership suspected gathering them together would be better for branding. But it turned out to be no small task — more than eighty different sites housed bits of their content! As we talked with their team, we saw why …

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Facebook announces 6-second pre-roll ad test, new mid-roll ad restrictions – Digital Rookies

Facebook will begin testing a six-second pre-roll ads hub next year, the company announced on Thursday, confirming earlier reports. Facebook is also introducing new restrictions on when and which publishers and creators can insert mid-roll ads in their videos and changing how its algorithm decides which videos to prioritize in people’s News Feeds. Taken together, the changes underscore Facebook’s pivot …

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Bing announces AI-powered new ‘intelligent search’ features – Digital Rookies

At Microsoft’s AI event yesterday in San Francisco, the company showcased its vision for AI-enabled computing, as well as its AI differentiation strategy. The latter essentially boils down to three big ideas: making AI-supported software broadly accessible to people to improve “everyday” experiences, the seamless combining of work and personal functionality in the same tools and the intention to be an …

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Why Email Is Essential to Your New Omnichannel Marketing Strategy – Digital Rookies

Email is one of the most effective digital communication channels, and delivers the highest ROI of any marketing tactic (email marketing generates $38 for every $1 spent!). It’s also the key to unlocking a consumer’s entire Internet-based life and your new omnichannel marketing strategy. It all starts with the Digital ID. The Digital ID is your pot of gold when it comes to …

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