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Recommended Marketing Podcasts: Week of December 11 – Digital Rookies

December 15th, 2017 Podcasts are a great way to educate yourself. Whether you’re on the train, in the car, at your desk, or anywhere in between, this medium is an incredible vehicle for supplementing your industry knowledge. Every week, I’ll be sharing with you some of the best marketing podcasts around, spanning the whole marketing landscape. Whether you’re new to podcasts or you’re a …

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How to integrate display with search and video – Digital Rookies

This is for all you GDN (Google Display Network) displayers out there. I repeat, this is just for GDN display advertising and how you can use data from AdWords and YouTube to improve your targeting. Read on if that sounds good. Audience data is key to a good PPC (pay-per-click) strategy, and it can be collected from multiple channels. Someone …

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European press agencies push for licensing fees for their content from Google, Facebook – Digital Rookies

Google has faced off several times against European news publishers and governments in Germany and Spain, seeking to get the company to pay copyright fees for the indexing of news content. Google has largely prevailed in these instances. However, that hasn’t deterred publishers from continuing to make the case that the US internet giants should pay for their content. A …

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Yoast SEO for TYPO3 1.3 • Yoast – Digital Rookies

While Yoast SEO is mostly known for its WordPress plugin, we are in the process of branching out. We support several plugins for other platforms, like Magento 2. One of those platforms, the large-scale open source CMS TYPO3, received a brand new version of Yoast SEO today. In Yoast SEO for TYPO3 1.3, you’ll find several fixes and enhancements that …

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Top 10: Best Video Editing Software for Beginners – Digital Rookies

If video isn’t already an important part of your content marketing strategy, odds are it’s about to be. Web content is taking a turn toward video whether SEOs and content marketers like it or not. Nearly 50% of marketers are adding YouTube and Facebook channels for video distribution in the next year; one third of online activity is spent watching video; and …

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Ecommerce Product Releases: December 15, 2017 – Digital Rookies

Here is a list of recent product releases and updates for December, from companies that offer services to online merchants. There are updates on email marketing, same-day delivery, one-click purchasing, e-gifting, sensory branding, and shopping from your car’s dashboard. Got an ecommerce product release? Email releases@practicalecommerce.com. Ecommerce Product Releases Magento Commerce launches one-click instant Purchase checkout. Magento Commerce, the ecommerce …

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Trans People Can Serve in the US Military. Disney Buys Fox (Mostly). Chipotle Woes- The Brief for 12.14.17 – Digital Rookies

Here are the notes from the Chris Brogan Media broadcast for 12/14/17. (You can watch this on my Facebook account). The goal of these posts is that there are trends and ideas here that might impact your business now or soon. Think on the stories here and look for ways to adjust your business accordingly. If ever you’re stuck, get …

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1 Mental Block to a Full Time Blogging Career – Digital Rookies

I was fuming. I remember many years ago. Even though my energy was a bit off – I was doing a wee bit too much from fear, and not enough from the energy of love and fun – I was creating and connecting persistently. I helped people. I was not stuck on getting anything in return from these helping sessions. …

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